Chromophore Design
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We live in a colorful world. Colors are emotion. Colors are fashion and style, as in Advanced Denim®. Colors are part of our identity. Colors are high tech: on mobile phones, liquid-crystal displays, as part of CDs and DVDs, or interacting with lasers.
Modern color applications call for chromophores designed to meet their specific needs. Therefore, we use a complete range of chemical, physicochemical, and physical technologies that help to produce the desired results. We specialize in modifying particle surfaces to provide ultimate performance in automotive, coatings, plastics, and film applications. Our overall target is to enhance the ecological profile of our colorants, optimize synthesis routes, and control production costs in a very competitive environment.
Our colorants meet our customers' latest requirements. Recent examples include: Hostaperm® and Novoperm® ED-U and ED-W pigments, designed for industrial and decorative water-based paints, combine unique technical performance with improved sustainability.
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| Klaus Rode
Technology & Chemistry |
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| Jochen Dubiel
Strategic Communication Projects &
Innovation Communication |
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