Our Brand

Our Brand

Clariant is a global leader in the area of specialty chemicals. Our brand creates lasting values for customers, stakeholders and employees across the globe. Our highly-specialized products have become an integral part in the daily life of millions of people.

Clariant Monobrand Strategy

Wherever we go, we are respected and valued for our independently-positioned, innovative and high-quality brand. Our monobrand presence is developed in a consistent and systematic manner. It is part of our corporate strategy and creates the conditions for our sustained market success.

Clariant is the name behind the entire range of Group products and services. All individual products and services are subordinate to the monobrand. The Clariant monobrand supports our product and service
Clariant is a global leader in the area of specialty chemicals
brands.

Brand Values

Value Focus: For the benefit of all stakeholders Clariant will aim for profitable, sustained growth based on a strategy linked to binding values.

Service Leadership: With professional advisory services, an impressive talent for innovation combined with customized services and applications, Clariant helps customers to achieve their production and economic targets.

Dialogue Commitment: An ability to engage in dialogue, integrity and trustworthy relationships set Clariant apart.