Purposeful preservation for safe and sustainable cosmetic ingredients

Consumer awareness around cosmetic ingredients has reached an all-time high, with shoppers becoming increasingly concerned about product safety and environmental impacts. As a result, there is a growing demand for "free-from" items that contain fewer listed preservatives. Consumers are looking for products that are natural, sustainable, and build trust and loyalty with the brand. Additionally, tighter regulations have led to a reduction in the use of allergenic and eco-toxic chemicals in cosmetics.

The pressure to meet consumer demands and comply with regulations has forced cosmetic preservation to evolve. Antimicrobial systems now need to balance safety with function, and we’re at the forefront of developing effective and sustainable preservative technologies. Our innovations focus on consumer safety, compliance, and ingredient transparency.

Clariant's preservation technologies prioritize consumer safety by utilizing targeted multifunctional ingredients. These multifunctionals allow reducing the overall content of listed preservatives in cosmetic products, adding additional benefits into the formulation and boosting preservation power.

Our preservative technologies are designed to meet regulatory requirements and support environmental labelling requirements of consumer products.

Our ingredients combine effective inhibition of microbial growth with enhanced sustainability in terms of labels, biodegradability, and lower concentrations of listed conventional preservatives.

Our commitment to safety, sustainability, and performance makes us a leader in the field of cosmetic preservation. Our innovative technologies address consumer concerns, comply with regulations, and promote ingredient transparency. By partnering with us, cosmetic brands can ensure the safety and sustainability of your products while meeting the evolving demands of consumers.