To launch our fifth edition of BeautyForward, we’re partnering up with Mintel for an in-depth discussion on the core trends and patterns currently shaping the personal care and beauty industry.

• Ubuntu: otherwise defined as Togetherness - we discuss why consumers increasingly seek out a sense of togetherness or unity, and the impact this has on the personal care and beauty industry
• Hygiene Beauty: with hygiene more on the mind than ever before, we look at how the domain is evolving and expanding into the beauty industry 
• Beauty Unwrapped: with sustainability and Clean Beauty still very much at the forefront of consumer and brands perspectives, we discuss packaging plastic-reduction and fundamental changes to formulations to enable this

Join us for this interactive session with Mintel in which we dive deep into the nature and evolution of each trend. Our formulation scientist Carina will then present a selection of the formulations and ingredient innovations addressing these latest trends.