CLA_RGB_Personal_Care_Key_Visual_Functional_1920x600

Functional claims

ENVISIONING THE NEXT BENEFIT

What’s driving us? Envisioning the next benefit is about developing outstanding product features made for tomorrow’s customer needs. We are not just connected with the latest market trends and needs, but we are envisioning the next benefit ahead, emerging from new consumers or Indie brands. Our commitment is to develop more efficient technologies to fulfill the sophisticated consumer needs of hair and skin, like improved protection, enhanced performance or sophisticated conditioning and boosting solutions.

In this cluster we cover traditional and newest claims and benefits our technologies can offer to consumers. A broad spectrum of claims and innovative benefits from conditioning agents to UV sunscreen, anti-dandruff, hair repairing etc. We focus on delivering superior technologies to provide even better and visible benefits to consumers.

Highlights

Product highlights

  • Anti-perspirants

    • Caremag D

      Consumer enthusiasm for safer, natural Personal Care is spreading to deodorants, reflected in the steadily increasing demand for new deodorants claiming to be aluminum-free. more

  • Hair conditioning agents

    • Genadvance® Hydra

      GENADVANCE® Hydra (INCI: Lauryl/Myristyl Polyrinicinoleate & Glycerin) is one of Clariant’s most Nature-friendly hair care ingredients for consumers who need to take care of their hair’s everyday wear and tear. Coming from a family of natural moisturizers, it delivers a great after-feel on dry hair. Hair feels moisturized and manageable. Because of its properties, this hair conditioning agent can be also used in products for children. more

    • Genadvance® Life

      GENADVANCE® Life (INCI: Polyquaternium-116 and Butylene Glycol) is a hair conditioning agent that brings hair back to life. It is particularly efficient for thin and limp hair, delivering volume, shine and a breath of new life into hair. It will not make hair frizzy, can be used in many hair care formats, especially in silicone-free products, and it is very eco-friendly. more

    • Genadvance® Repair

      GENADVANCE® Repair (INCI: Quaternium-98) does what its name promises, making very damaged hair sleek, smooth and healthy again. It also prevents further damage much better than current damage-protecting ingredients. GENADVANCE® Repair is probably the most weight efficient hair conditioning agent, so very economical to use. more

    • Plantasens Crambisol

      Plantasens® Crambisol (INCI: Crambe Abyssinica Seed Oil, Phytosterols, Oleyl Alcohol) was designed to address damaged and thinning hair. As a natural hair active it penetrate through the cuticle layers and into the cortex for strengthening the hair from the inside out. Especially suitable for rinse-off and leave-on products, Crambisol is recommended up to 5% in application. more

  • UV sunscreen

    • Eclipsogen Sorb M

      This UV filter provides a broad absorption spectrum, is highly photostable and compatible with most cosmetic ingredients. It's easy to formulate, allowing cold process formulation, and boosts efficacy for other UVB absorbers. more

    • Eclipsogen Sorb S

      Highly efficient in formulations even at low concentrations. Intensive protection from UVA filters. Easy to formulate, e.g. readily solubilized in commonly used cosmetic emollients. more

  • Neutralizers

    • Neutrotain DMG

      NeutroTain DMG, renewable and versatile neutralizer for hair dyes, straighteners, aqueous gels and vegetable fatty acid soaps. This mild alkaline neutralizer is based on sugar. more


Any Questions?
CONTACT US

Darren Fritschy
Darren Fritschy
Contact Person

Request to Clariant

Please enter your contact information so we are able to process your request. Thank you for your interest.

Darren Fritschy
Darren Fritschy
Contact Person
Disclaimer:
This information corresponds to the present state of our knowledge and is intended as a general description of our products and their possible applications. Clariant makes no warranties, express or implied, as to the information’s accuracy, adequacy, sufficiency or freedom from defect and assumes no liability in connection with any use of this information. Any user of this product is responsible for determining the suitability of Clariant’s products for its particular application.<br />
<br />
* Nothing included in this information waives any of Clariant’s General Terms and Conditions of Sale, which control unless it agrees otherwise in writing. Any existing intellectual/industrial property rights must be observed. Due to possible changes in our products and applicable national and international regulations and laws, the status of our products could change. Material Safety Data Sheets providing safety precautions, that should be observed when handling or storing Clariant products, are available upon request and are provided in compliance with applicable law. You should obtain and review the applicable Material Safety Data Sheet information before handling any of these products. For additional information, please contact Clariant.<br />
<br />
* For sales to customers located within the United States and Canada the following applies in addition: No express or implied warranty is made of the merchantability, suitability, fitness for a particular purpose or otherwise of any product or service.<br />
<br />
© Trademark of Clariant registered in many countries.<br />
® 2019 Clariant International Ltd 

You are about to leave the Clariant domain

The link you activated will take you outside the Clariant site in about 10 seconds. If you want to stop this, press "Cancel".