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Consumer Goods


Whichever part of the consumer goods industry you’re in, you’re looking for high-performance plastic colorant solutions that are vibrant, versatile, and sustainable. Our high-performance pigments and polymer soluble dyes are suitable for a wide range of polymers, offering brilliant colorations with outstanding heat resistance and fastness properties. Whether you’re manufacturing plastics for toys, sport articles, electronics or textiles, our sustainable solutions offer multiple advantages that will meet your requirements.

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Colorants for sensitive consumer goods

When it comes to manufacturing sensitive articles like children’s toys or food contact materials, safety is crucial. Not only do you need high-performance plastic colorant solutions that stand out on the shelf, but the solutions have to deliver high product purity that is compliant with today’s strict health and safety standards and regulations. If you’re looking for coloration for sensitive applications, offering guaranteed safety along with brilliant color, excellent resistance, and increased sustainability, we’re here to advise you which products to choose from our broad portfolio, and help you develop a tailor-made solution.

Clariant Image Consumer Goods Colorants for Sensitive Consumer Goods 2019

Colorants for non-sensitive consumer goods

The market segment for non-sensitive consumer goods is vast. Indeed, plastic has shaped our society to the extent that it’s almost impossible to imagine living without the products that make our lives so easy. Consumers want products for indoor and outdoor use that perform safely, look good, and last longer. And they want them to be sustainable. From sporting equipment, to electronics, to large electrical goods, products need to perform as never before. Our high-performance pigments and polymer
soluble dyes can offer the solution, providing you with the key properties of good fastness and long-lasting, brilliant colors in a wide range of shades.

Clariant Image Pigments Plastics Huellen 2019

Discover our top products and new Pigments Finder

  • Biodegradable Polymers

    Clariant has developed an innovative range colorants for biodegradable plastics to appeal customers without affecting compostability. Learn more.

  • NIR detectable black colorants for plastics

    Clariant has developed three new black colorants which allow the identification of the polymer by the NIR sorting devices. Learn more.

  • Quinacridone Organic Pigments

    High tinting strength, outstanding fastness properties and as durable as petrochemical-based pigments.

  • Pigments Finder

    Identify exactly the right product for your application and requirements. We offer one of the widest selections of colorants – right across the spectrum.



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Explore our pigments, pigment preparations and dyes

  • Packaging

    High-performance organic pigments, polymer soluble dyes, and optical brighteners fulfill strict regulations and safety laws for packaging coloration.

  • Applications

    From coatings and plastics, to personal care, seed treatment, latex and leather – you’ll find the performance and quality you expect for your specific application.

  • Technical Services

    We support with general, application-specific and local regulations, as well as safety. Where required, we offer our customers technical training and support


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