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Sustainability Designators in Product Names

HELPING CUSTOMERS MAKE DECISIONS

Being aware of what we use and consume is no passing trend. Global challenges such as climate change are heightening the expectations of consumers, stakeholders and the general public when it comes to sustainable consumption and production.

Clariant is constantly developing its portfolio to add value. Our Portfolio Value Program (PVP) system was developed with its core elements – a criteria catalog and screening process – to bring forward verifiable sustainability benefits and drive ongoing portfolio improvement.

This system enables us to continuously identify and strengthen opportunities for value chain collaboration, engage in dialog with customers and stakeholders, and further add value with sustainability. It is the basis for substantiating specific benefits and for the identification of possible EcoTain® – sustainability excellence – products and solutions. It is also used to identify products that carry sustainability trade names or designators.

Clear sustainability advantages

AT YOUR FINGERTIPS

Clariant’s product sustainability designators help orient customers and value chains to the sustainability benefits of our products and solutions. They can be found across our sustainable product portfolio and target particular market and customer needs.

As well as meeting minimum market expectations on sustainability, products and solutions distinguished with sustainability designators deliver confirmed contributions in some particularly important sustainability areas, for example, renewable resource-based ingredients, plastics recycling and circularity, and water savings.

Water

Aqua

WATER SAVING

Found on products and solutions that support customers and/or the value chain in saving at least 20% water in the direct or end use of their products

Renewable

Terra

RENEWABLE FEEDSTOCK

Found on products and solutions featuring significant content based on renewable resources with mass-balance certification or real renewable content (at least 50% RCI – Renewable Carbon Index)

Circular

Circle

CIRCULAR PLASTICS ECONOMY

Found on products with the primary purpose to support the reduction, re-use or recycling of plastic products demonstrating a beneficial and validated performance

Natural

Vita

NATURAL INGREDIENTS

Found on products and solutions containing real renewable content (at least 98% RCI)

To learn more about our sustainable products and solutions and how they can benefit you, please contact Clariant

  • EcoTain®

    The journey to a better tomorrow starts by addressing challenges today. We live in a world today faced with a growing number of critical issues and increasing demands. At Clariant, we see ourselves on a long journey. A journey, on which we meet challenges through changes to our way of thinking—and to our way of acting at every level from the individual, environmental and societal to the economic. more

  • EcoCircle

    EcoCircle is our initiative for supporting the transition of the one-way plastics value chain to a circular plastics economy. more

  • AddWorks® PKG 906 Circle

    AddWorks PKG 906 Circle is a Clariant proprietary polymer stabilizer composition used to increase plastic waste recycling in polyolefin film manufacturing. It is particularly well suited for BOPP production, while also applicable to cast and blown film process. It allows to use increased amounts of recycled resin or film during the film manufacturing process without loss of film quality or production efficiency. more

  • Licocare® RBW – Lubricants and Dispersing Agents

    more

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Fabienne Knecht
Fabienne Knecht
Corporate Sustainability Communications
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Disclaimer: 
This information corresponds to the present state of our knowledge and is intended as a general description of our products and their possible applications. Clariant makes no warranties, express or implied, as to the information’s accuracy, adequacy, sufficiency or freedom from defect and assumes no liability in connection with any use of this information. Any user of this product is responsible for determining the suitability of Clariant’s products for its particular application.<br />
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* Nothing included in this information waives any of Clariant’s General Terms and Conditions of Sale, which control unless it agrees otherwise in writing. Any existing intellectual/industrial property rights must be observed. Due to possible changes in our products and applicable national and international regulations and laws, the status of our products could change. Material Safety Data Sheets providing safety precautions, that should be observed when handling or storing Clariant products, are available upon request and are provided in compliance with applicable law. You should obtain and review the applicable Material Safety Data Sheet information before handling any of these products. For additional information, please contact Clariant.<br />
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* For sales to customers located within the United States and Canada the following applies in addition: No express or implied warranty is made of the merchantability, suitability, fitness for a particular purpose or otherwise of any product or service.<br />
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® 2019 Clariant International Ltd

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