Clariant EcoTain® Supports Sustainability in Personal Care
Muttenz, August 20, 2014 - Clariant, a world leader in specialty chemicals, introduces its sustainability-promoting EcoTain® concept and label to the Personal Care industry to help customers meet the increasing consumer preference for natural cosmetics with a safer, more ecological focus.
EcoTain assigned products come with the assurance of "sustainability at every step" without compromising performance or efficiency. The Clariant-developed concept uses a four-phase life cycle to highlight the ecological, economic and social impact of a product over its entire value chain. As a result, customers can be confident of choosing formulation ingredients produced according to sustainable, environmentally compatible and efficient standards. By selecting EcoTain products, customers can benefit from meeting consumer demand for more natural products while also contributing to their long-term business success and sustainability targets.
So far, Clariant has certified more than 25 cosmetics ingredients in six categories - emollients, emulsifiers, mild surfactants, pearlizers, actives, preservatives & boosters - according to the EcoTain label criteria. Various principles of sustainability distinguish these products. These include the use of natural or nature-identical resources, provision of sustainable alternatives to undesirable substances, suitability for skin-friendly formulations, and handling and processing benefits, among others.
Current EcoTain-approved products include:
Sustainability is a key aspect of Clariant’s overall corporate strategy and the company has set itself ambitious goals for the years ahead as well as participating actively in various sustainability initiatives and programs. In September 2013, these efforts were officially recognized by Clariant’s inclusion in the Dow Jones Sustainability Index (Europe).
For more information on EcoTain and its four step concept: www.ecotain.clariant.com.
