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The eco-friendly eye contour illuminator

Rootness™ Awake

Rootness™ Awake is a natural active ingredient extracted from the roots of the ipomoea batatas thanks to the Plant Milking technology, an eco-friendly process that allows to grow the plant in aeroponic conditions and to stimulate its roots in order to boost the production of molecules of interest. Rootness™ Awake is rich in DCQEs (dicaffeoylquinate esters) and targets several mechanisms responsible for under-eye circles and eye bags.

The Plant Milking technology was recognized as a responsible production process and this awarded Rootness™ Awake 2 prestigious awards for its sourcing:
- the Gold Prize at the in-cosmetics Green Ingredients Awards 2023
- the Gold Prize at the BSB Innovation Awards Environment 2022

In addition, Rootness™ Awake won another award for its activity and mechanism of action:
- the PCHi Fountain award 2023

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Benefits
  • Decreasing the release of inflammatory mediators
  • Helping reduce the microvascular network
  • Ensuring skin thickness
  • Integrity and firmness are strengthened
  • Reduce under-eye pigmentation and edema (fluid build-up)
Product information
Anwendungen
  • Complexion and Brightening
  • Eye Care
Categories:
Active Ingredients
Compliances:
  • China compliance
  • Cosmos Approved
  • NATRUE approved
INCI:
Propanediol (and) Water (and) Ipomoea Batatas Root Extract
Origin:
From sweet potato roots using Plant Milking technology
Technologies:
Green biotechnology
  • China / IECIC listed
  • NMPA registered
  • Cosmos approved
  • ISO 16125 Natural Origin Content = 1 

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