Clariant announces Ambition to become leading Supplier for Crop Agrochemicals
- Expansion into complex formulations, tank-mix adjuvants, seed treatment, foliar fertilizer and enhanced application know-how, including field testing
- Latin America targeted for extraordinary growth
- Market segment renamed “Crop Solutions”
Muttenz, October 23, 2013 – Clariant, a world leader in specialty chemicals, today announced that it aims to become the leading supplier for crop agrochemicals by 2018. To herald this, its market segment “Crop Protection” has been renamed “Crop Solutions.”
“We plan to build on our already-powerful position in inerts and adjuvants, and move into related areas of agricultural chemistry,” said the Head of Competence Center Crop Solutions Peter Baur. “We know the customers, the markets and the technologies, so this is a logical progression.”
Key targets for Clariant Crop Solutions will be: guide formulations for complex combinations of active pesticides; tank-mix adjuvants; pre-planting treatment of seeds; novel concepts for foliar (leaf-based) liquid fertilizers and coated granules; utility products; open innovation partner for complex new developments; and field performance testing for customers and farmers. While Crop Solutions will continue to operate globally, exceptional growth is expected in Latin America – which over the past two decades has been the world’s fastest-growing agro market.