Beauty & Personal Care Trends
DISCOVER WHAT’S NEXT
We transform collected insights into inspiration for new products, textures and formulations for the Personal Care industry. Find below the beauty trends that will have a deep impact on the future.
Purisafe
Safer preservation without compromising product performance
Modern preservation systems for personal care formulations: Meeting consumer demand for naturally derived multifunctional preservation ingredients
Hairmonist
HAIRMONIST: THE HAIR SYMPHONY
The Hair Symphony presents The Clariant Concerto Collection, where our innovative specialties portfolio of ingredients for hair care ensure lasting protection, creating a masterful composition that transforms hair care into a sensorial symphony of performance, sustainability, and beauty.
Baby Care
Baby Care Concept: Gentle essentials for little ones
Our new concept for little ones delivers premium infant skincare using natural ingredients parents can trust.
Skin Sanctuary
Skin Sanctuary: Cocoon your skin with barrier-strengthening face & body care
Consumers understand that beautiful skin starts with healthy skin, making barrier protection their primary focus when choosing skincare. Skin Sanctuary addresses the two key pillars of a healthy skin barrier, hydration & moisturization, for a comforting cocoon-like feeling designed for everyday skincare routines.
BeautyTok Unboxed
BeautyTok Unboxed
#BeautyTok Unboxed is a captivating collection of six distinctive formulations that bring viral beauty trends from TikTok, Instagram, and Pinterest to life.
Around the world
The future of wellness: where global traditions meet modern skincare
In a world where self-care is becoming increasingly important, the wellness and personal care market is experiencing remarkable growth, with projections showing an 8-10% annual increase through 2025.
Heritage bloom
Heritage bloom: Luxury hair care for ageing hair
Embrace the beauty of aging hair with Heritage Bloom, a revolutionary hair care collection designed specifically for mature hair needs.
FemCare
FemCare Concept
Self-care and intimate care are closely connected, creating new growth opportunities in the market. Driving this rapid growth is the wellness movement, propelled by powerful trends such as female empowerment, body positivity, the rise of self-care rituals, and the influence of premium skincare innovations. Clariant's FemCare concept addresses these trends by offering innovative, scientifically-backed formulations that prioritize gentle yet effective care for intimate areas.
KISS Concept
KISS Concept - Keeping It Simple & Smart
Designed to inspire meaningful product development, KISS by Clariant delivers five minimalist formulations for the value-conscious consumer.
Shower Collection
Self-Care Shower Collection
The bath and shower habits of today’s consumers can look starkly different from those of the past.
Beauty At Play
Innovations that combine function and fun
Personal Care formulations that combine function and fun!
BeautyCraft Boosters
A Customized Personal Care Experience
Join the personalization trend! BeautyCraft Boosters provide inspiration and ready-to-use formulations to deliver a transformational Personal Care experience all about end-user and regimen versatility.
The Curl Project
Thoughtfully crafted products for textured hair
The Curl Project goes root to tip targeting textured hair with the moisture and specific care curls crave to be their natural best.
SunProof You
Skin's daily defense
Sun care is not just a daily habit: it’s an action for the well-being of your skin.
BABY CARE
Protecting the most precious
Discover Clariant’s mindfully formulated concept for sensitive baby skin
Preservation
Boosting preservation impact
Discover how our preservation portfolio will empower you to boost your formulation impact at all levels: protection efficacity, product longevity, safety & sustainability. All our formulations pass the Eur. Pharm. Challenge test with A-pass!
BE THE EXPLORER
Explorer Amazon Rainforest
"Be the explorer" is a new concept created by Clariant to introduce the origin and environment from which its natural ingredients are sourced. The reader is sent to a journey to secret plants and natural treasures that can be an inspiration source for new personal care formulations. The first part of this concept is dedicated to the Amazon biome and Belém do Pará region.
GeoBeauty
Cosmetics inspired by the geodiversity from Latin America
In today's beauty world, personalization is more than a trend – it's a heartfelt response to our diverse lifestyle.
Embrace naturally
Relaxing moments and intense touch sensations
Moisturizing Rain Kiss
Repairing Comfy Cocoon
Repairing Comfy Cocoon
Fantasy Formulations
Appealing to all the senses
Insta-ready smoothing primer jelly
Cosmic Glitter Hair & Body Gel
Embracing Aging
Celebrating regeneration, renewal and radiance
Illuminating hair silver nectar
Complete radiance system ampoules
Active Beauty
Convenient, travelling-friendly and mess-free
Don’t bottle it solid shampoo
Clear as day SPF50+ stick
RetroFuture
From traditional sources to advanced actives
D-Stress Jelly Face Serum
Nourishing Hand Mask
Soap Bars
Soap bars with natural ingredients
SkinCare Deodorizing / SkinCare
Caring / HairCare Conditioning
Ingredients for cosmetic preservation
From traditional preservation ingredients to sophisticated multifunctional preservative boosting solutions. We offer safe, efficient and tested preservation concepts for many formulation challenges
