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Home / Clariant Specialty Chemicals / Clariant news / Clariant treats North America to new beauty form…
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May 15, 2018

Clariant treats North America to new beauty formulation delights at NYSCC Suppliers' Day 2018

Personal Care Trade Release NORAM
Clariant set to take hair care by storm with new Genadvance™ hair conditioning ingredients.
(Phot...
  • New Genadvance™ hair conditioning ingredients will revolutionize hair care, creating moisturized, healthy, voluminous, and vibrant hair
  • Spark new emotions in "free-from" products with Essence by Clariant
  • Inspired by the Nobel Prize, new B-Circadin™ protects the skin's well being clock- the circadian rhythm – against external aggressors

Charlotte, May 15, 2018 – Clariant, a world leader in specialty chemicals, heads to the Big Apple with a fresh selection of ingredient innovations and advanced products to tempt North America’s beauty industry at the New York Society of Cosmetics Chemists Suppliers’ Day 2018.

Highlights at Booth #1125 include inspiring market-ready Personal Care products that use consumer-friendly ingredients in innovative ways to deliver the luxury and exciting experiences consumers crave. Also, visitors can look forward to a revolutionary new approach and novel formats to create moisturized, healthy hair with targeted conditioning performance. While for skin care, all eyes will be on a pioneering, award-winning skin care active ingredient to protect skin circadian rhythm disruption from external aggressors.

Essence by Clariant breaks formulation and market conventions in personal care products with the absence of controversial ingredients. All Essence formulations are made without using parabens, formaldehyde donor, MIT/CMIT, sulfates, betaines, silicones, petrolatum, or mineral oil. They also incorporate natural ingredients. They create the possibility for formulators and brand owners to go “free-from” and give consumers something they haven’t experienced before.

Genadvance hair conditioning ingredients confront hair’s vulnerability head-on, offering fresh solutions to the stresses hair faces on a daily basis. Besides excellent conditioning and detangling, for the first time in hair care history, the Genadvance specialized solutions overcome conventional quats limitations to allow the development of individualized products and hair care formats for the three segments of dry and damaged hair: heavily damaged hair due to chemical treatments, naturally dry hair due to everyday elements, and thin, lifeless hair, due to stressful lifestyle, genetics, or ageing.

B-Circadin is a ground-breaking cosmetic active skin care ingredient to fight the visible effects of disruption to the skin’s circadian rhythm by stressors in daily life. Developed by Clariant Active Ingredients, B-Circadin maintains the vital synchronization of the skin’s circadian cycle, rapidly improving the complexion while decreasing puffiness and the appearance of dark circles. B-Circadin is extracted from the Lespedeza Capitata plant, grown and harvested in South Korea where it is used for its medicinal properties. 

B-Circadin is already being recognised for its effectiveness and uniqueness. Recently winning the Bronze Award at the 16th BSB European Innovation Prize for cosmetics, natural products and chemical raw materials held in Amsterdam on April 17, and was also shortlisted for the in-cosmetics Innovation Best Ingredients Awards.

To sample Clariant’s formulations and gain insight into all of its latest beauty developments, join the Clariant Personal Care and Active Ingredients team at NYSCC Suppliers’ Day 2018, Booth #1125, Javits Convention Center, New York City from May 15-16, 2018.

™ TRADEMARK 


Documents

  • Media Release Clariant At NYSCC Suppliers Day 2018 20180515 EN (0.40 MB)

Related Images & Video

  • Clariant set to take hair care by storm with new Genadvance™ hair conditioning ingredients. (Phot... (2.97 MB)
  • B-Circadin™ is extracted from the Lespedeza Capitata plant, grown and harvested in South Korea whe... (2.43 MB)
  • Clariant breaks Personal Care conventions with new Essence by Clariant formulations. (Photo: Cla... (9.03 MB)
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