Clariant highlights its cuttingedge and sustainable color solutions for the coatings industry

• Low VOC range for paints industry, IR-reflective range for high rise towers, and Hostatint® range for consumer goods showcased
• Clariant reinforces commitment to India's growing paints & coatings industry

Mumbai, June 24, 2015 – Clariant, a world leader in specialty chemicals highlighted its specialized range of innovative and sustainable pigments and pigment preparations, at the biennial conference of the Indian Paint & Coating Association (IPCA). At the conference held in June 2015, Clariant emphasized on its pigment preparations that offer low volatile organic compounds (LVOC) attributes, infrared (IR)-reflective properties and super-transparent colorant solutions, thereby reinforcing its commitment to cater to the unmet needs in the paints & coatings industry in India.

At the event, Nitin Vaidya, Senior Technical Manager – Coatings, BU Pigments, presented a technical paper on 'Innovative approach to Colorants', which covered three color solutions for the paints & coatings industry. LVOC pigment preparations range, which is a local innovation for India caters to the rising demand for decorative paints, with low impact on the environment. IR-reflective range is suited for high-rise towers and roof-tops, offering long-lasting exterior finishes. Also, it contributes to substantial cooling and offers aesthetically pleasing effects. Hostatint® A 100-ST range, the newly-developed global range of super-transparent pigment preparations offers brilliant metallic effect shades to high end consumer goods (mobile phones, cameras, computers etc.), two wheelers and wood coatings.

"The industry is witnessing a boom in sustainable, yet cutting-edge coatings. As a result of our robust product portfolio, we have been able to propel ourselves towards a more innovation-driven business and become better equipped to deliver high quality and tailor-made solutions for our customers," said Nitin Vaidya.

"By utilizing the expertise of our strong network, deep market penetration and innovative product pipeline, Clariant in India is able to appreciate, and therefore better support the unmet needs of regional customers across several market segments of the paints & coatings industry. This is leading towards creating an additional value proposition and thus successfully meeting our customers' goals and expectations," said Tej Dialani, Regional Marketing & Sales Director – Coatings, BU Pigments, India Region.

At the event, Clariant also received the 'Star of IPCA award' as recognition for its dedication, outstanding service and consistent quality of the products that it offers to the paints & coatings industry.